Pinterest

I am an ad tech entrepreneur and executive with a proven track record of innovating and scaling new technologies and business models at the intersection of media and technology. Throughout my career, I’ve had the privilege of building foundational industry technologies and leading multiple companies through rapid growth and successful acquisitions.

Most recently, I was the Co-founder and CEO of tvScientific (an Idealab company), where I led the business from its inception through our successful exit to Pinterest. We built the first performance platform for ConnectedTV (CTV), combining direct media buying with comprehensive measurement and attribution to make CTV as measurable and accessible as digital search or social ads.

Prior to tvScientific, my career highlights include:

OpenX (Co-founder & CRO): Built and managed global business development and sales, growing annual revenue to over $700M. My team and I introduced the first programmatic ad exchange for digital media, the first for mobile media ad exchange(via Samsung), and invented Header Bidding technology—now the standard ad infrastructure across display, mobile, video, and CTV.

GoTo.com/Overture (Early Executive): Developed the "paid layer" search product that unlocked our syndication model, securing massive partners like MSN, AOL, and Yahoo. I ran global BD until our successful acquisition by Yahoo.

Claria & EarthLink: Ran global BD for pioneering behavioral tech platform Claria, following my time as an early executive at EarthLink Network.

Beyond my day-to-day operational roles, I served as a board member for Cognitive Networks (acquired by VIZIO) and actively invest in and advise emerging tech companies, including QuickFrame, Boom Payments, Recrue Media, CTVBuyer, RideZiro, and Binary Advertising.

I hold 16+ patents and pending applications in behavioral technology and search, with several more pending in audience data aggregation, CTV attribution/measurement/optimization, and social/influencer commerce.