SAP

Walldorf, Baden-Wuerttemberg, Germany

Brenda Bown

Chief Marketing Officer (CMO) - AI

Seattle, United States of America

First and foremost, I am a people person. In my life and my work, I always seek to understand those around me and the context we live in, so I can lift them up and create the conditions for my teams, organizations, and customers to thrive.

Today, in the new era of AI, that means thriving through change to drive success and growth, and learning - every - single - day. For my teams, I do this by combining a vision for the future with clear goals and a roadmap for how we will get there, identifying what we need to do and learn and create with them - to accelerate the business along the way, together. And for customers, I do this by focusing on their needs, challenges, and pain points. By defining what it is we are solving for them, we can better serve customers, especially as the world around all of us quickly evolves.

This is a lesson I have learned throughout my career, where I have had the privilege to work across many areas from consumer to commercial businesses and across industries. I have seen first-hand how innovation can empower people in organizations of all sizes and industries to not only endure extraordinary challenges in their business but also accelerate impact and thrive.

I believe that when we bring empathy, a learning mindset, and a customer focus together, we can foster greater human connection, embody trust and empower teams everywhere to lead through change and achieve even more. And that, especially, is what we all need in order to drive real outcomes and success today.

Specialties: Strategic Leadership, Product Marketing and Content, Marketing Communications, Demand Generation and Growth Marketing, Insight and Analysis, Digital Marketing, Brand and Advertising,

    Work History

    Sapura Energy

    1 year, 10 months
    Chief Marketing Officer (CMO) - AI
    Jun 2024 - Present

    Kindering

    2 years, 3 months
    Member Board of Directors
    Jan 2024 - Present

    Salesforce

    3 years, 11 months
    Chief Marketing Officer (CMO) - Service Cloud
    Jan 2021 - Dec 2024

    Tola Capital

    3 years, 11 months
    Member of Tola Capital Enterprise Leadership Council
    Jan 2021 - Dec 2024

    Microsoft

    17 years, 11 months
    General Manager - Microsoft Business Applications
    Jan 2018 - Dec 2021
    Senior Director Marketing - Brand, Advertising & Research
    Jan 2013 - Dec 2018
    Senior Director Digital Marketing - Windows & Devices
    Jan 2010 - Dec 2013
    Director - Integrated Marketing, Server & Tools Business
    Jan 2006 - Dec 2010
    Director - ERP & CRM
    Jan 2004 - Dec 2006

    Swiss Industrial Group

    1 year, 11 months
    Senior Marketing & Business Development Manager
    Jan 2003 - Dec 2004

    Harris Marketing Group

    1 year, 11 months
    Marketing & Advertising Manager
    Jan 2002 - Dec 2003

    British American Tobacco

    4 years, 11 months
    Category Brand Manager
    Jan 1998 - Dec 2002
    Executives