SAP

Walldorf, Baden-Wuerttemberg, Germany

Julie Barrier

Global Vice President of Sustainability Marketing

Santa Monica, California, United States of America

Julie is an inspirational leader specializing in sustainability marketing and purpose-driven business, branding, content, and communications. From vision to strategy to execution: she conceptualizes, develops, and scales big ideas that grow and humanize global brands; transform corporate cultures; and create shared values and purpose for all business stakeholders.

With 25+ years of experience behind me, I plan to dedicate the next 25 years to driving strategic and sustainable impact – at scale. I am passionate about humanity in business and creating a sustainable world: economically, socially, and environmentally. If you’re looking for someone with creative and bold ideas; mature and ever-evolving skills; and leadership courage to take your business to new heights: you can count on me to lead the way.

Having served as a strategic advisor and marketing-communications right hand to C-level executives for many years, I specialize in visionary, inspirational, creative, high-touch and high-growth campaigns, programs, and corporate initiatives. I craft strategic/differentiated messaging; design unified storytelling frameworks; and develop compelling content that differentiates brands and drives demand for products. I continually push myself and others to simplify the complex, do the impossible, and produce work that surprises and delights all stakeholders. I am passionate about how technology can be used to enhance our lives and solve problems big and small.

    Work History

    Sapura Energy

    18 years, 6 months
    Global Vice President of Sustainability Marketing
    Mar 2020 - Present
    Vice President, New Purpose-Driven Concepts, Global Marketing
    Mar 2019 - Mar 2020
    Vice President, Purpose-Driven Brand Experience, Marketing, & Selling
    Feb 2018 - Mar 2019
    Vice President, Purpose-Driven Marketing, Storytelling, & Innovation
    Mar 2016 - Feb 2018
    Senior Director, Purpose-Driven Marketing
    Jun 2012 - Mar 2016
    Senior Director, Marketing Innovation Lab
    Nov 2010 - Jun 2012
    Director, Marketing & Executive Communications
    Oct 2007 - Nov 2010

    BEA Systems

    2 years, 6 months
    Director, Interactive Marketing & Executive/Organizational Communications
    Feb 2005 - Aug 2007

    Sun Microsystems

    7 years, 8 months
    Group Marketing Manager, Executive Briefing Center & Chief of Staff, Marketing
    Jun 1997 - Feb 2005

    KVO Advertising & Public Relations

    2 years, 11 months
    Manager, Operations & PR Services
    Jan 1995 - Dec 1997
    Executives